Seasoned consultant, teacher and speaker, Stéphane Hamel share his passion for digital analytics - be it technical 'how to' or assessing organizations' digital capabilities and maturity.
Stéphane Hamel is a seasoned independent consultant and distinguished thought leader in the field of digital analytics and marketing. He advises his global clients, agencies, start-ups, and vendors in the digital analytics industry on data maturity matters and how to grow a data-informed culture.
Recognized as a Google Product Strategy Expert (2016) and considered one the Most Influential Industry Contributor by the Digital Analytics Association (2012), he has made significant contributions to the industry: authoring the Radical Analytics Manifesto (2016), creating the Digital Analytics Maturity Model (2009), and the Web Analytics Solution Profiler (2006) quality assurance tool, as well as other tools and concepts throughout his thirty years of experience. His latest venture is Da Vinci Tools - a collection of handy enhancements for Google Analytics.
Stéphane previously held a leadership position with the award-winning Cardinal Path agency and board positions with the Digital Analytics Association. He holds an MBA specialized in eBusiness from ULaval (2009) where he teaches the fundamentals of digital analytics to Marketing Masters and MBA students, recently accepted the role of Faculty Chair, Digital Analytics, for SimpliLearn / Market Motive and taught hundreds of students enrolled in UBC's Award of Achievement in Digital Analytics. To this date, Stéphane cumulates over a hundred speaking, webinars and workshops events where he shared his passion.
Recorded at Supwerweek, January 2017, Hungary.